Insights that empower
MARKETING DIRECTORS
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Callosum is a modern, full-service,
market research and customer
insights agency.
CORPUS CALLOSUM
(n.) [kor-pes kal-low-some]
1. A wide bundle of neural fibers that connects the left and right sides of the human brain in order to produce greater intelligence and understanding.
SOLUTIONS
See how our market research solutions can help your organization.
Inform your business strategies by learning about your target market's needs and perceptions.
Determine how satisfied your clients are
and how to increase their interest further.
Develop solutions based on your citizens'
needs and maximize program involvement.
Draw students to your institution and optimize their learning experience.
Integrate the perceptions of patients and HCPs to optimize marketing initiatives.
Assess the potential of your product or service and identify the best target market for it.
Produce data-driven campaigns that will
resonate with your client's target market.
Focus strategies and content on the subjects that matter most to your client's audience.
Build your client's brand based on
consumer insights and perceptions.
METHODOLOGIES
Proven approaches that integrate statistics, behavioural sciences, and innovative technology.
CLIENTS
We have advised leading organizations in 20 different industries.
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STAY UP-TO-DATE
Receive notifications when we report on new trends and developments in your industry.
LEADERSHIP
Callosum is led by experienced and dedicated partners who are directly involved at every stage of the process.
Christine Melançon
Founding Partner, Montreal
Christine has conducted 3500 market research studies over the past three decades.
Nathalie Martel
Partner, Montreal
Nathalie has been working in
market research for thirty years and has completed 3000 studies.
Tom Rigby
Founding Partner, Toronto
Over the past 10 years, Tom
has completed more than 1000 market research studies.
"Working with Callosum is an absolute pleasure. They have a high level of qualitative and quantitative expertise, and the
value they add in their analyses is very appreciated."
Consumer Packaged Goods
Manager of Shopper Insights
CONTACT US
Our proposals will outline research strategies
for your specific objectives, and are available completely free of charge or commitment.
MONTREAL
TORONTO
Copyright 2020. Callosum Marketing Inc. All rights reserved.