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BRAND STRATEGY SOLUTIONS 

We have worked closely with many brand strategists and have gained valuable experience providing the insights necessary to help their efforts.

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Our research for brand strategists typically focuses on the earliest stages of the marketing process and revolves around brand auditing and understanding consumers' brand perceptions. 

Brand strategists discussing market research

UNDERSTAND

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- Customer journey map

- Brand perceptions/brand auditing

- Drivers/barriers of brand purchase

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EVALUATE

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- Brand positionings

MONITOR

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- Brand health/equity 

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Our brand strategy studies are fully customized according to our clients' needs and

the industry they are working in at that time.  We are responsible for every stage in the

process, but actively seek client feedback throughout.

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Step 1

Review your specific goals

and design a customized approach.

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